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We are trained to never judge a book by its cover. But when it comes to commence we ensure that the item is designed and packaged to be the most appealing for the demographic and immediately catch attention.
In retail, it is all about putting the "book" into your basket simply based on the cover. It only becomes something more when the time and energy is put in to also make the contents and information on the product the highest level of accuracy and assistance that a flashy packaging becomes the ideal product. |
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Cheesecake Packaging for Retail Sales
The concept provided was to create a new and innovative style of individually wrapped cheesecakes for a higher end retailer which can be presented on shelves in competition with like product. With the change from what the company has been producing, the objective was to not lose the culture of the foods while also updating the design past what they currently use.
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Black Hawk Labeling & Packaging      |
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